This 4000 year old writing device still works!


Hey Reader!

A quick message today - we've put out a new video on our YouTube channel about one of the most timeless rhetorical devices. It's one you see in the Greek epics, Shakespeare, and also the songs of Joni Mitchell, Paul McCartney, and Taylor Swift.

You can watch it right now here:

This Lyric Writing Trick is 4000 Years Old! (and it's EASY)

video preview​

There are two dimensions of this device that are especially useful to songwriters, as Benny explains in this video: frequency and placement.

Enjoy!

How To Write Songs

To get started, subscribe below to our weekly newsletter to get access to the best songwriting tips and tools out there.

Read more from How To Write Songs

Hey Reader, Keppie here from How To Write Songs 👋 I’ve spent the past 17 years teaching songwriters how to write songs they’re proud of—and how to develop real confidence in their craft. Of all the things that keep songwriters stuck, lyric writing is very often at the top of the list. It’s the part that feels most personal, most exposed, and most likely to make you wonder whether what you’ve written is clichéd, unoriginal, awkward, or simply not worth anyone’s time. So today, I want to give...

Hey Reader, Lyric writing is perhaps the most vulnerable part of songwriting. Chords, ultimately, are maths. Extraordinary maths that can make us feel something—but maths all the same. We rarely feel as though we’re exposing our raw selves when we play a G chord. Lyrics, though? Lyrics are different. For many songwriters, they’re the most fear-filled part of taking that next step and sharing your work—whether that means playing a song for your partner, standing up at an open mic, or releasing...

Hey Reader, One of the prompts inside our current Songwriting Sprint is called "Listen Like an Anthropologist." The exercise is simple. Choose the current #1 song in your genre (or any genre you're curious about), then listen with one question in mind: "Why does this work?" As you listen, jot down every technique you notice—not whether you like the song, but what it's actually doing. Maybe it's the way the chorus melody stays on a single high note. Maybe the drums don't arrive until halfway...